Refer a business owner. We handle the rest.

Note: Referral partners are compensated for introductions only. Partners do not market the business, negotiate terms, or solicit buyers.

What counts as a qualified introduction?

A qualified introduction is a warm referral to a business owner who is genuinely open to exploring a sale or exit. The owner should operate a business with meaningful revenue and be willing to have a confidential conversation with our team. We do not require a signed engagement, just a real conversation.

How does attribution work?

We use a first-touch attribution model. If you are the first person to introduce us to a business owner, and that owner is not already in our system, the referral is attributed to you. Attribution is tracked and documented in writing as part of your referral agreement.

When are referral partners compensated?

Compensation timing and milestones are governed by your written referral agreement. Generally, payments are tied to defined milestones rather than a single event. Specific terms are finalized before any referral activity begins.

How will I receive updates on my referral?

We provide updates at key milestones in the process. While we cannot share confidential deal terms, we keep referral partners informed on general status and progress. Your agreement will outline the communication cadence.

What information do I need to provide when making a referral?

At a minimum, we need the business owner's name, the business name, the industry, an approximate revenue range, the business location, and the owner's contact information (phone and/or email). We also prefer a warm introduction method, whether that's a text group, an email introduction, or a joint call. The more context you provide, the better we can tailor our initial outreach.

What industries and business sizes are a good fit?

We work with businesses with earnings greater than $500K across a wide range of industries. If you are unsure whether a business is a fit, submit the referral and we will evaluate quickly.

Can professionals like CPAs and attorneys participate as referral partners?

Yes, professionals who serve business owners are often excellent referral partners. The key requirement is that your participation is limited to making an introduction. We encourage all professional referral partners to disclose the referral relationship to their clients.

Do I need a license to participate?

Our referral program compensates partners with a flat fee for introductions only, not for marketing businesses, negotiating terms, or soliciting buyers. As long as your role is limited to making an introduction, no licensing should come into play.

What happens after I submit the questionnaire?

Depending on the tier of referral partner, you may be redirected to a contract with standardized terms, or our team may reach out to help define what an agreement looks like and the terms within before signing. In both scenarios, after signing an agreement you will receive a custom link where you can submit referrals going forward.

Is there a limit to how many referrals I can make?

No. There is no cap on the number of introductions you can make. Higher-volume partners may qualify for enhanced terms under our tiered program structure, which is discussed during onboarding.